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What is impact investing?

As you may have heard, impact investing is quickly gaining traction as a way to not only make a profit but also make a positive impact on the world. But what exactly is impact investing, and why is it important?

Impact investing is the practice of investing in companies, organizations, and funds with the goal of generating a measurable, beneficial social or environmental impact alongside a financial return. This means that, in addition to looking for financial returns, impact investors also consider the potential positive impact of their investments on specific issues or challenges, such as climate change, affordable housing, or access to education.

One of the key advantages of impact investing is that it allows investors to align their values with their investments. This can be particularly appealing to investors who are concerned about the social and environmental consequences of their financial decisions. By choosing to invest in companies and organizations that are working to address important issues, impact investors can feel good about the positive impact their money is having on the world.

In addition to aligning values with investments, impact investing also offers the potential for strong financial returns. Many impact investments are in the form of equity or debt financing, which means that investors can earn a return on their investment if the company or organization they are invested in is successful. In some cases, impact investments may also offer tax advantages or other incentives, which can further increase the potential return on investment.

Of course, impact investing is not without its challenges. One of the main challenges is the lack of standardized definitions and metrics for measuring the social and environmental impact of investments. This makes it difficult for investors to compare different impact investments and assess their relative impact. Additionally, some impact investments may carry higher risks than traditional investments, particularly in the early stages of a company or organization’s development.

Despite these challenges, impact investing is gaining popularity among investors who are looking for ways to make a positive difference in the world. According to the Global Impact Investing Network, the global impact investing market is currently worth over $500 billion and is growing rapidly.

In conclusion, impact investing offers investors the opportunity to align their values with their investments and make a positive impact on the world. While there are challenges to overcome, the potential for strong financial returns and the growing popularity of impact investing make it an attractive option for many investors.


About the author

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Kind Wealth is an advice-only multi-family office helping Canadian business owners and entrepreneurs optimize their finances to achieve clarity, connection, and contentment. Kind Wealth’s founder, David O’Leary, is the host of The Impact Investing Podcast and former Managing Director of Origin Capital; a provider of high-impact investments that provide an opportunity for the world’s most vulnerable people in the hardest-to-reach places. Read Dave’s bio or connect with him on LinkedIn.

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